Do you know what the differentiating factor between a successful business and an unsuccessful business? The…
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The 7Ps of Service Marketing – Service Marketing Mix
Marketing Mix is a set of activities of marketing interconnected and integrated, and dependent on…
8 Best Data Visualization Tools for 2018 That You Should Try
Big Data analytics is not only a much-used buzzword but also one of the most…
“Bye-Bye Mather” – Ogilvy rebrands itself after 7 decades with new identity
A leading Ad agency that is best known for creating some iconic campaigns for some…
Data Lake vs Data Warehouse: Understand the Real Difference
In recent months, the term “data lake” has appeared in articles and presentations, most commonly…
How important is marketing data analysis?
Marketing data analytics is often seen as limited to website performance such as traffic, bounce…
The first ever “Drinkable” advertising campaign
There is a popular saying in marketing which goes like “Marketing is no longer about…
Top 5 Big Data Examples and Applications That You Should Know
An overview of big data “Man can not communicate; only communication can communicate. “ What sounds…
Big Data Made Simple | Big Data Analytics for Beginners – Dataconomy
More and more is spoken and written about the term “Big Data”. But what is behind…
Top 10 Free Data Visualization tools for developers
Raw data is at first unimaginative and to some extent less profitable for the inexperienced…