Top 8 Salesforce competitors you don’t know of!, Inc. is an American cloud-based software company that provides customer relationship management (CRM) service and also sells a complementary suite of enterprise applications focused on customer service, marketing automation, analytics, and application development.

With over 100,000 customer base,’s CRM service consists of several broad categories:

  • Commerce Cloud,
  • Sales Cloud,
  • Service Cloud,
  • Data Cloud (including Jigsaw), 
  • Marketing Cloud,
  • Community Cloud (including Chatter),
  • Analytics Cloud, 
  • App Cloud, and
  • IoT

Salesforce finished the calendar 2019 with approx $17 billion in cloud revenue and plans to reach a staggering $35 billion in revenue by 2024.

The above image shows the projected revenue that Salesforce plans to achieve in FY20.

The above image shows the projected revenue that Salesforce plans to achieve in FY24, showing a 2x growth from FY20.

The above chart shows Salesforce leadership in the CRM industry.



Oracle Corporation is one of the leading salesforce competitors. An American multinational computer technology corporation sells database software and technology, cloud engineered systems, and enterprise software products—particularly its own brands of database management systems.

The company also develops and builds ERP, HCM, CRM and SCM software.

The below image shows a one-on-one comparison between Oracle and Salesforce CRM software.

Salesforce competitors

Related Post: Wondering who are the top Oracle competitors? Check out.


The second in the list of competitors of Salesforce is SAP.

Known best for its ERP software, SAP is a European multinational software corporation that makes enterprise software to manage business operations and customer relations.

The company has over 4,00,000 employees in over 180 countries.


The third in the list of Salesforce competitors is Microsoft Dynamics.

Microsoft launched Microsoft Dynamics as a line of ERP (enterprise resource planning) and CRM (customer relationship management) software applications and markets it’s applications through a network of reselling partners who provide specialized services.

Microsoft Dynamics a part of “Microsoft Business Solutions”, caters to small, medium and larges businesses and focuses on industries like retail, services, manufacturing, financial services, and the public sector.

Microsoft Dynamics ERP includes the following primary products:

  • Microsoft Dynamics 365 for Finance and Operations Enterprise Edition – An ERP and CRM software-as-a-service product that focuses on Finance and Operation verticals for businesses.
  • Microsoft Dynamics 365 Business Central – An ERP and CRM software-as-a-service product focuses on small and mid-sized businesses and has modules for Financials and Operations, Sales professionals and marketing.


Adobe Flash web software, Photoshop image editing software, Adobe Illustrator, Acrobat Reader are some of the notable products of Adobe.

Adobe marketing cloud is an enterprise customer relationship management (CRM) platform and is 5th in the list of Salesforce Competitors.

Adobe marketing cloud enables the users to manage the sales, marketing and customer support facets of their customer engagement strategies.

Adobe Marketing Cloud is offered as a cloud-based or on-premises platform and apart from the core features, the platform provides open APIs that enable it to be integrated with other enterprise or third-party systems.


A cloud-based customer relationship management solution, Sage CRM is designed to help small and midsize businesses to help them optimize their customer experience by offering them tools to manage new and existing client relationships.

Sage CRM applications include integrated modules for sales and marketing automation, customer service, help desk, social CRM and more. Sage CRM also offers robust mobile capabilities.

The software can be deployed in the cloud and on-premise.

Sage CRM can be used to track the performance of sales agents, forecast trends, schedule meetings and more.


The 6th player in the CRM market is Sugar CRM. The company produces web application Sugar and its functionality includes sales-force automation, customer support, marketing campaigns, collaboration, Mobile CRM, and many more.

The CRM software of Sugar has three editions:

  • Sugar Professional
  • Sugar Enterprise
  • Sugar Ultimate


The 7th in the list of competitors of Salesforce is INFOR.

Infor as a company focuses primarily on business applications for organizations that delivered via cloud computing as a service.

Infor offers a different software ranging from financial systems and enterprise resource planning (ERP) to supply chain and customer relationship management and boasts a strong portfolio of customers like Bausch & Lomb, Ferrari, Heineken, Wyndham Hotels, Legacy Health, and Best Western International, etc.


The 8th competitor of Salesforce is WORKDAY.

Founded in March 2005, Workday, Inc. is an on‑demand (cloud-based) financial management and human capital management software, vendor.

This concludes the article covering the salesforce competitors


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